TestBash World has begun and started with Melissa Fisher’s talk. In this talk, Melissa demonstrates how the brain works and explained how this can impact the way someone might use an application. If the application is dificult to use, then the user gets frustrated and may decide not the use the application. The result, lost revenue!

These sketchnotes are for sharing. Feel free to view, copy, print off and take notes.

Other sketchnotes from TestBash World can be found here:

Sketchnote of talk ‘Using Brain Science To Build Better Products’ by Melissa Fisher